Resources
The 11-Point Structure Of A Smart Pursuit Strategy
Brainstorm a competitive and customer-focussed sales proposition for complex or large deals
Mastering B2B Persuasion
Being persuasive is knowing how to effectively appeal to buyers' logic, emotions and ethics
Message Blueprint
Align your offer to the needs and objectives of your customer
The Message Map
A framework to develop a winning sales message
The Bridge Of Alignment
A visual framework to help you bridge the gap between what you want and what your customer wants
The Inverted SWOT
Use the Inverted SWOT to test the thinking and logic of your regular SWOT
The Game Plan - Plot your strategy + add your tactics
Use this framework to help you figure out the right direction quickly
The Master Plan - Summarise your strategy + commit to tactics
Use this framework to help you move in the right direction quickly
PowerPoint STRUCTURE for Sales Presentations Template
Use this template to help you design a logical, clear and concise sales presentation from start to finish
50 Fast Tips To Exponentially Improve How You Communicate
This short eBook is packed with straightforward tips you can immediately use to enhance your listening, speaking, and business writing skills. Download if you're a professional that wants to ask better questions, win over your audience or you'd like to adroitly navigate crucial conversations.
The Eight-Step Executive Summary Formula Template
Use this template to help you quickly craft an executive summary that will appeal to key decision-makers
Dare to Disturb your Creativity
Leap into left-field counter-intuitive thinking with these 10 writing exercises
Unlock Your Problem-solving Genius
The 6x5 question process to solve any problem and deliver any solution
Clearly Communicate Complexity
Apply the 7 systems of clear communication to influence and lead
Embed Advanced Communication Skills
Quickly and effectively improve your teams' communication skills
The Writing Checklist For B2B IT Professionals
To deliver a piece of writing you're proud of and one that showcases your expertise and professionalism, you need to do more than just a spell check. Download this Word document that lists all the things you can check to make sure your document is ready for consumption by a business audience.